Monforti Milano brings on board award-winning Milanese design studio

and announces 2nd crowdfunding campaign to launch the new “Leonardo Series” timepiece collection
Monforti Watches_Leonardo Collection_42mm_Crono
( | Press Release | 2018-04-30 20:48:50 )
Most people associate premium, hand-crafted timepieces with large price tags. Monforti Milano continue to break the rules, by using Kickstarter to help keep prices for their collection affordable without compromising on quality.

April 10th, 2018

Appreciation of luxury watches among younger men and women has been growing steadily in recent years. This new generation of watch lovers is not only expanding repertoire beyond the usual watchmaking staples but also becoming increasingly smart regarding price tags as online outlets keep challenging jewelries and traditional retail.

The good news is, thanks to the power of crowdfunding, Monforti Milano will be once again able to save their customers the burden of bloated middle-men mark-ups and offer the opportunity to take home yet another astonishing collection of handmade watches with unique Italian design at remarkably attractive prices.

Monforti Milano recently announced their new Kickstarter campaign is set to debut in June 2018 and will usher in their new, much anticipated “Leonardo Series” collection. The launch will be their second Kickstarter endeavor after Monforti’s previous crowdfunding campaign successfully funded the “Sartoria” collection. After receiving raving reviews, the excitement surrounding the upcoming collection is high.

Kush G., recently said in a five-star review, “The watch is a beautiful and exactly as advertised through the campaign. Thank you creators, for running a clean honest and transparent Kickstarter campaign and delivering a beautiful product. I would eagerly wait for your next project.”

“We achieved all the goals we set for our first campaign and we earned a great deal of positive feedback in the process from our customers,” commented Cristian Buluggiu, co-founder of Monforti Milano, “This provided our team with a huge motivation to challenge ourselves to perfect our craft and achieve even greater results going forward.

We are happy to face this new endeavor with the support of a young up-and-coming Milanese design studio, which stood out for the wide array of awards and critical acclaim they collected over the past few years. The partnership with this dynamic duo has no doubt invigorated our young brand, allowed us to step up our game beyond belief from a design stand point and has infused our new collection with the understated elegance authentic Italian design is known for around the globe.”

According to the company, the design firm who have created the Leonardo Collection are the Milan-based _blank design studio.

Taking inspiration from the work of Milano's own celebrated legend Leonardo Da Vinci, these two enfant prodige of the Milanese school of design have fashioned three unique styles.
Each more breath-taking than the next. The motifs, details and engravings of the Leonardo Series are an homage to Italy’s foremost creative mind and a celebration of a man undoubtedly ahead of his time.
His studies about the convection of light, ancestors of the modern solar panels, chronicled in one of his “codes”, the Code Arundel, can be traced in each of the three dial designs. The crown pays tribute to Leonardo’s ancient machinery, while the back case aptly carries an effigy of his perpetual movement sketches as well as engravings in Da Vinci’s signature mirrored writing style. All elements fuse harmoniously creating a tasteful ensemble with a slight, classy vintage undertone which could cater for timepiece connoisseurs and new comers alike.

The Leonardo Series from Monforti Milano will feature two collection of dress watches for women, with more delicate lines and smaller case size, two unisex collections, as well as a chronograph and two automatic collections for men who are looking for a dress watch with character and a story to tell.

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Cristian Buluggiu

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