Classic Fusion 40 years anniversary
Ricardo Guadalupe, CEO von HUBLOT , Copyright: Mandoga Media
Ricardo Guadalupe, CEO of HUBLOT , Copyright: Mandoga Media
( | Press Release | 2020-09-14 19:24:43 )
Ricardo Guadalupe, CEO of HUBLOT says:
"These Classic Fusion models embody 40 years packed with technological advances and
breaking with convention. Not content with simply reissuing the 1980 Classic Original, we
have reinterpreted it to reflect the Hublot of today. One model with a mechanical movement
in a 45 mm format for men. A brand-new contemporary version that celebrates Hublot's
innovative approach of the last forty years."

Hublot has always been a fearless and pioneering brand, and this is no less true in 2020.
The Brand's creation of a gold watch on a rubber strap in 1980 broke with conventional
codes and laid the foundations for its own vision of Haute Horlogerie. To mark its
anniversary, it has reinvented its 1980 Classic Original, an iconic example of its disruptive
approach. Straddling past and future, horological tradition and technical innovation, this
2020 edition is available in a mechanical version.
An icon that works a variety of materials, finishes and modern and classic technologies into
three collectors' models to celebrate Hublot's 40th anniversary.

The new Classic Fusion models capture the elegance and timeless refinement of the 1980 Classic
Original, as well as four decades of ceaseless exploration and innovation. The black lacquered and
polished dial is ultra-understated, featuring only faceted hands, an applique Hublot and H logo. The 45
mm case, made from yellow gold, titanium or black ceramic, includes the famous screws on the bezel
and a sapphire crystal case back, and sit on a timeless, easily adjustable rubber strap with a triple
deployant clasp for added comfort. These signature details add a contemporary touch to the first Hublot
watch, lending these models a beautifully timeless character.
Marrying original design with comfort, the 1980 Classic Original quickly captivated a discerning public
seeking a unique horological product. Hublot's founder, Carlo Crocco, had in mind a practical, robust
and wearable model for all occasions. At the time, Hublot was the first watch brand to boldly combine
precious gold with a modern rubber developed in its own workshops. A happy marriage between two
such disparate materials was something no-one else had imagined. These were the origins of the ‘Art
of Fusion’, an exploratory approach to materials underpinned by technological research and a
fearlessness that has characterised Hublot for 40 years.

Press Information

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